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OPSM EYE HUB
As an integral part of their new flagship store, Luxottica tasked us with creating a design that focused on improving and enhancing the customer experience. Central to this design was the creation of unique and effective wayfinding and signage, as well as environmental graphics.
With 1500 square metres to guide customers through, environmental graphics and signage help make the space easily navigable and also comfortable for a wide range of client demographics.
Since its launch in July 2010, the Eye Hub design has received a flood of positive press and consumer feedback. See our Press page for some of the articles.
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