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TABLE4TEN
With over 3300 men dying of prostate cancer each year, we decided to initiate a conversation that made the disease more well-known. The result was Table4Ten, one of the most prestigious charity events held in Australia and New Zealand.
Working alongside the Prostate Cancer Foundation of Australia, we developed a brand identity and annual dinner event that aimed to raise awareness and funding for the cause.
In creating the brand, we wanted to ensure the T4T brand was timeless, classic and contemporary, with a universal appeal. Since 2007, the event has doubled in size each year, expanding its reputation considerably amongst high-end sponsors and influential patrons.
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